Fundraising for Journalism 101: A Crash Course for Developing Philanthropic Support

  • Wednesday, Oct 07 – 2:45 PM – 3:30 PM ET (18:45 – 19:30 UTC)
  • Not available virtually
  • #ONA20
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Join this timely training from experienced development professions to gain strategies and best practices for creating philanthropic programs to support public service reporting, including engaging support from the grassroots up to major donors.

This session is designed for:

  • News leaders who are more familiar with an “inverted pyramid” than a “giving pyramid”
  • Revenue professionals interested ethical fundraising and stewardship strategies
  • Anyone who would like to better understand their outlet’s revenue options


Annie Madonia
Chief Advancement Officer, The Lenfest Institute for Journalism

Rebecca Forman
Director of Advancement, The Lenfest Institute for Journalism