Join Washington Post TikTok GuyTM Dave Jorgenson for a wide-ranging conversation with Kalhan Rosenblatt from NBC News about building a social video strategy at a legacy outlet, how TikTok is a different kind of social platform, highly-political acquisition offer and what to make of Instagram Reels.
This session is designed for:
- Newsrooms considering (or reconsidering) their TikTok strategy
- Newsroom leaders excited by storytelling potential of new technologies
- Anyone interested in understanding our hyper-connected, gamified, digital-first future