Develop and Implement a TikTok Strategy for News, Even if You’re a Tiny Team

  • Friday, Oct 02 – 12:15 PM – 1 PM ET (16:15 – 17 UTC)
  • Not available virtually
  • #ONA20
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From concept design to security concerns, this practical session will cover everything you need to know to reach new news audiences with TikTok. Attend to learn best practices, tips and tricks for repurposing content, leveraging staff expertise and finding inspiration.

This session is designed for:

  • Social teams in the weeds on TikTok trending songs and hashtags
  • Small newsrooms concerned about capacity to take on yet another social platform
  • Anyone interested in an in-depth look at the hottest app going

Speakers

Shauna Rempel
Social media strategist and consultant, Ryerson University School of Journalism
@shaunarempel

Mathilde Augustin
Social Media Journalist, Global News
@Mat_Augustin