News Leaders Video Ask for ONA20

Hi everyone! Thank you for joining our call for some hopeful messages for 2021.

The video below explains how this works. The prompt is:

What change would you most like to see in journalism in 2021?

Here’s some additional topical inspiration in case that helps:

  • How might news organization culture be more inclusive?
  • How might news improve political, health, science
  • What innovations or creative storytelling would you like to see?
  • What trends or tools would you like to see wholly incorporated into news?
  • How might news organizations better engage their communities?


Tips before recording:

  • Center yourself in front of the camera.
  • Consider lighting; are you in shadows or glaring sun? You might want see if you can get more even lighting.
  • Ensure you have good quality audio; a podcast mic, headset or bluetooth connection (e.g. airpods) should do the trick.
  • Look directly at the camera to create a connection with the audience.
  • Bring that ~broadcast energy~ since videos tend to feel more flat than IRL conversations.
  • Be sure to introduce yourself including name, job title and organization!
  • Keep your answer focused; you’ll have 30 seconds max for your answer.