Bridging “Church and State” with Integrity: How and When to Work Together

  • Tuesday, Oct 13 – 2:45 PM – 3:30 PM ET (18:45 – 19:30 UTC)
  • Not available virtually
  • #ONA20
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Learn how to build trust, set ethical standards, make connections and avoid “baking” a project from the business side in this essential examination of the value – and pitfalls – to newsrooms in working closely with business departments

This session is designed for:

  • Founders and executives looking for guidance on ethical collaboration between newsroom and business side
  • Newsroom leaders trying to balance business and journalism needs
  • Anyone interested in ethics and integrity in the news business


Gillian Zamora
Director of Digital Strategy, Alley
gillianmaeVisit Website

Peggy Byrd
Chief Marketing Officer, Boston Globe Media