In 2018, ahead of the midterm elections, CBS News Digital launched the “Local Matters” franchise series on CBSN, teaming up with local journalists to report on the news out of their regions in order to better tell the stories of communities across America – CBSN has now also expanded to include CBSN Local streaming services in cities across the country.
In 2018, ahead of the midterm elections, CBS News Digital launched the “Local Matters” franchise series on CBSN, teaming up with local journalists to report on the news out of their regions in order to better tell the stories of communities across America. Instead of sending national reporters into towns to cover local stories, we decided to reach out to the journalists directly on the ground – the ones who live in these communities and report on the issues driving Americans to the polls every day.
Later that year, CBSN launched its first local streaming service, CBSN New York, which has been followed by eight more local services – Los Angeles, Boston, Philadelphia, San Francisco, Denver, Pittsburgh, Minnesota, and Chicago.
Where “Local Matters” covers individual stories from coast-to-coast, the new CBSN Local streaming services are platforms for 24/7 digital local news coverage with information pertinent to everyday life – a service that is especially vital in the wake of the COVID-19 pandemic.
The CBSN Local services have also given CBSN even more resources for national reporting on major events with local ties, including the memorial service for Kobe Bryant and Nipsey Hussle, and the helicopter landing on a roof in Manhattan.
The CBSN team breaks down how the national and local streams work together to bring communities across America the stories that matter most to them.
Suggested Speaker(s)
- Darius Walker
Senior Executive Producer, CBSN - Nancy Lane
V.P. & Senior Executive Producer, CBSN